Nike promotes several to new leadership roles
Nike Inc. has announced a series of changes to its C-suite.
The footwear and apparel giant has announced strategic promotions within its senior leadership team. Nike says that Elliott Hill, president and CEO, and Heidi O’Neill, president of consumer, product and brand, have decided the consumer, product and brand leadership will now be divided into three distinct areas: Consumer and sport, marketing, and product creation, inclusive of innovation and design. These roles will now report directly to Hill.
As a result of these changes O’Neill has decided to retire from Nike after 26 years. She will continue to serve in an advisory capacity until September 2025.
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“For nearly three decades, Heidi has been a true champion for Nike, for sport and for athletes across the globe,” said Hill. “Among Heidi’s many successes, she most recently elevated our brand voice, and innovation and product pipeline by putting sport and athletes at the center of everything we do. I want to thank Heidi for her passion, commitment and service and wish her the best on her next adventure.”
Amy Montagne, previously VP/GM of global women’s, has been promoted to president of Nike, responsible for serving consumers across all sports and driving future growth for the Nike brand. She has spent more than 20 years at the company, and held various VP/GM roles, including Asia Pacific and Latin America, global men’s, global categories, global women’s and global merchandising.
Phil McCartney, formerly VP of footwear, has been promoted to executive VP, chief innovation, design & product officer, responsible for the creation of "innovative and coveted" products. This includes how Nike, Jordan and Converse innovates, designs and creates products for consumers around the world. McCartney has been with Nike for 27 years, and has been VP of footwear since 2016.
Nicole Graham, previously chief marketing officer, has been promoted to executive VP, chief marketing officer, leading Nike, Jordan and Converse storytelling to inspire consumers and shape the brands. Graham has more than 20 years of marketing experience, and re-joined Nike in 2023 after leaving in 2020. She had previously spent 18 years with the brand.
Finally, Tom Clarke, currently strategic advisor to the CEO and member of the senior leadership team, has assumed the new role of chief growth initiatives officer. Clarke is a 45-year veteran of Nike. He joined the brand in 1980 as the director of biomechanics research, before going on to serve in roles such as director of research and development, VP of product, VP of marketing and GM of Nike brand.
“I’m confident that with this new structure and leadership team in place we will be able to better line up and leverage all the advantages that make Nike great,” said Hill. “These exceptional leaders bring extensive Nike experience and have been instrumental in resetting our priorities to lead with sport and put the athlete at the center of everything we do.”
Headquartered in Beaverton, Ore., Nike operates approximately 1,045 stores worldwide.
